身边的小事得到的启示

2013-6-28 liyangweb.com 李杨 侃侃而谈

    公司楼下总是有那么一群人,每当中午临近,就都陆陆续续带着家当摆起了小摊。盒饭、快餐、凉皮、面条……几乎应有尽有,但是有好似千篇一律。

    直到有一天,楼下有了一家卖拌面的,不能说稀奇,但是在这里是第一家,于是,他的生意出奇的好,即使他的菜只有三种,每天都有人排队买饭,当时加鸡蛋的8元,加肉的10元……老板忙的不亦乐乎,脸上不时泛着满足的笑容。一点点的创新,确实效果很明显。

    中国人都是善于模仿的嘛,没几天,又一家拌面的小摊出现了。不过这次是升级版,菜的种类多了,而且还是自助的,自己随便夹,但是你夹不了太多的,因为饭盒只有那么大。鸡蛋和肉选一种,价格都是10元,仅仅换了一种模式而已,用我熟悉的语言表达出来就是“增强了用户体验”。于是他的顾客也不少。

    又几日,你猜对了,又出现一家。饭,是和第一家相同的饭;模式,是和第二季相同的模式;升级版,鸡蛋和肉全加上,价格还是10元。一部分顾客又被吸引了过来。这应该算是给顾客的增值服务吧。

    回头再看看第一家的生意?生意已经非常的冷淡了,拌面的老板时不时的还得喊两句:“拌面啦!拌面啦!”,但是他“还是之前的配方,还是之前的味道”,还是之前的模式……    

    即使摆地摊,也有他的成功之道,模式要创新,用户体验要提高,还要让用户感到自己实实在在得到了优惠。

    还有一位“老者”,四肢健全,据我目测生活自理应该是没问题的,每天躺在公司楼下,天冷的时候会用被子蒙上头,连眼睛都懒得露出来,伸出的一直是拿着一个金属茶杯,听到有人路过,就在地上敲两下。每次见到乞丐,都会勾起我的怜悯之心,但是对于这位老者,我对同事说:“才没人给他钱呢!首先,态度就不端正!”

标签: 启示

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我也想自己做的个啊,没具体想怎么实现……。挺好的你这
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@老于:我用emlog弄的,很简单~~~

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